Marketing News, New Products

Dr. Squatch x Liquid Death Launch Dirt Murderer Soap

The limited-edition natural soap is formulated with Liquid Death Mountain Water and dead sea salt.

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By: Lianna Albrizio

Associate Editor

Dr. Squatch knows hard-working psychos need a good shower to regain their sanity. The Dirt Murderer retails for $8 on drsquatch.com. That’s why the men’s personal care brand teamed with Liquid Death: to help brand enthusiasts “murder their dirt” with Liquid Death Mountain Water in each of the brand’s natural soap briccs. The limited-edition natural soap is made to clean the dirtiest bodies leaving them smelling as fresh as a placid mountain lake, per marketers. Each bricc is formulat...

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